A pre-revenue HealthTech startup in Canada was building an AI-enabled therapy app and preparing for its pre-seed round. We made it investor-ready with a stress-tested financial model, a business valuation, a pitch deck and a guide to the questions investors would ask.
- Location
- Canada
- Sector
- HealthTech
The Brief
The Client asked us to build a financial model with five years of projections across several scenarios, giving a clear view of its remaining runway.
We were also to construct a pitch deck to raise funding while the startup was still pre-revenue, and to provide a business valuation and an FAQ sheet on market sentiment towards AI-enabled therapy apps.
The Obstacle
The model had to reflect what AI technology really costs, and how the different options available could be combined to give the Client flexible, customizable budgets.
The valuation also had to bridge the gap between the founders' expectations and the realities of the broader market.
Our Approach
We broke down the costs of the AI technology behind the app and modeled the options side by side, so the founders could shape a budget that suited their plans.
We then projected five years ahead under best, base and worst case scenarios, and grounded the valuation in market evidence so it would hold up in front of investors.
What We Delivered
- Five-year projections covering revenue, costs, cash runway and best-, base- and worst-case scenarios.
- Pre-seed pitch deck presenting the business model, growth plan and funding requirements.
- Model walkthrough and investor FAQ to prepare the founders for diligence and investor questions.
Our Impact
The Client went into its investor pitch with a robust, stress-tested financial model.
With the pitch deck and FAQ document in hand, the founders were prepared for any questions that came up during the pitch.
